Tip #6 - Book Description: Things I Learned Self-Publishing on KDP

In case you missed my previous posts, I am sharing what I’ve learned as I move forward in the self-publishing process using Amazon's KDP. I don’t claim to have all of the answers, so chime in if you would like to add your expertise.

#6 - You can either pay someone to write a stellar book description, or you can do it yourself. Either way, make sure to get a copy editor or English teacher, or someone you trust, to review your text.

When I write my descriptions, I begin by reading those of 20-25 bestselling books that fall in the same category and subject matter as my book. I note the length, formatting, use of descriptive words, and structure, sparking creative ideas on how I want to write my own description. Then I write a list of words and phrases that describe my content, and another list of “impact” words that will attract the attention of my audience. Since my books are educational picture books, I turn to sources such as the CA Preschool Learning Foundations, Head Start Guidelines, Desired Results for Preschool (DRDP), and so forth, to make sure that I’m hitting important points. In addition, I read articles on the subject that my book covers, such as “preschool math” and “teaching about shapes.” I keep in mind that my buyer might be a parent as well as an educator, so I don’t want my words to be too clinical. And lastly, I find a way to make my description fun. No one wants to read a boring book, and you only have 10 seconds to attract the reader's attention with both the cover and the back of the book.

On KDP, the description of your book can be found under your title on the Bookshelf. After you type your description, check how it appears in the Amazon. Initially, I copied and pasted my text, which left a few returns in the copy, resulting in unnecessary spacing I had to fix. Also, if you type a list (with returns) in your KDP description, the list will look great on KDP, but it will read like a sentence without punctuation on Amazon.com. Here is an example. I typed…

"Identify colors

Recognize shapes"

My text read, “Identify colors Recognize shapes” on Amazon.com.

On KDP, you can always change and update your book description, and you can change the text on the back of your book cover, even after you've printed some books, so don’t let that hold you up from moving forward. Any changes you make are updated instantly on KDP, but may take a few more minutes to update on Amazon.com.

Note: If you are in the process of updating or revising your book on KDP, your book will show “out of print” or “limited unavailable” on Amazon.com until you are have approved your proof again.

Did you know you can publish your book on Amazon KDP in as fast as a week for no money down? Whether you are just starting to write a book or you’ve finished one and have no idea where to turn, this book will help you get your book launched into the market. For more information about self-publishing using Amazon KDP, check out this book: How to Self-Publish a Children's Picture Book using Amazon KDP (an Overview), ISBN 13: 978-0-9987090-4-8.

Angela Russ is a mom-preneur, children’s author, trainer on the subject of early childhood, and award-winning artist/producer of music for young children. She presents educational strategies to child care providers, parents, and teachers nationwide for AEYCs, R & Rs, and the like. She is a voting member of the Recording Academy and is the sole owner of the Russ InVision record label. For more information on Angela, her workshops and accomplishments you are welcome to visit www.abridgeclub.com. © 2019, Russ InVision. All rights reserved.

For information: Contact: Angela Russ Phone: 562-421-1836 E-mail: info@abridgeclub.com

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